My first foray into Print on demand

“Fashion is a language that creates itself in clothes to interpret reality.” - Karl Lagerfeld

“Fashion is a language that creates itself in clothes to interpret reality.” - Karl Lagerfeld

Last year I received an email from the company Shopvida.com to consider using their program to design clothing.  I was intrigued. I've been seeing a plethora of Print on Demand websites and have never tried using them.  Spoonflower is one of the most known in the craft world. You can upload your design and have it printed onto fabric.  So I highlighted that email until I was ready to further investigate. This winter I tried it out and was pleasantly surprised by the ease of using the software and the quality of the final product.  I bought the blouse on the upper left using one of the artist coupons they sent me. The print quality is excellent.  I was startled as I could see my brush strokes.  The graphic elements all originated from gouache paintings from my Micropatterns series.   So yes, you can see my brush marks which I really rather like. The fabric hangs well and the French rolled armholes are well done.  I'm pleased.  I was especially pleased after receiving my first commission check.  I can make money doing this?! Okay, I am hooked.  I am now painting more for this art series and ironically, the other day I posted a snapshot of a work in progress on my Facebook page and a family friend wrote that she had a  silk dress with a similar print. I like this dual role of making. Art and design rolled into one. The painting is inspired by an article from this magazine.

Here are a few more examples.  These are scarves and one of the pillows I designed.

scarves-designed-by-Lindsy-Obermeyer-for-ShopVida.com

What I love trying out is seeing how the same design looks manipulated onto different garments.  The middle scarf and the top bag are from the same painting, but they look quite different due to to the placement of the design elements and the fabrics texture.